sinCephalea is a digital therapy for personalized migraine prevention through dietary intervention. The product targets both patients and physicians alike — and needed communication that feels medically credible and accessible at the same time.
What was done
Complete cross-media design across all relevant channels:
- Website — responsive, clear information flow for patients and medical professionals
- Packaging — product packaging with a medical-grade feel
- Physician brochure — clear, trustworthy technical information for doctors
- Flyer — patient-facing quick overview
- Trade show booth — visually coherent presence at industry events
- Magazine ad — advertisement design for trade publications
- Social media — channel-appropriate adaptations of the corporate design
Approach
Presenting medical content so it’s understandable at a glance — without sacrificing credibility. The CI was carried through consistently across every medium.
